Apester helps editors in media outlets tell compelling stories using visual interactive units. Increasingly, media is moving from broadcasting information in text or video format to interacting with users. When a reader presses a link to an article on Facebook, they'll usually skim the article, grab the information piece they were looking for and quickly return to Facebook. However, if a reader engages with the article she is more likely to stay longer on the page, continue exploring the website and to remember what she read.
Soon publishers won't just post articles on their websites. In the future, articles will be independent media snippets that are published in multiple media outlets (social platforms, aggregators, blogs). Those media units will be small frames that combines multiple reach media to tell engaging stories: visuals, video, text and a two way communication. Content editors will create and publish those detachable media snippets using services like Apester.
That's why I'm especially exited to join Apester as head of product.
The Israel Defense Forces, meanwhile, announced the adoption of an emergency plan, code-named Momentum, to significantly expand Israel’s missile defense capacity, its ability to gather intelligence on embedded enemy targets, and its soldiers’ preparation for urban warfare. Israeli troops, especially in the north, have been placed on war footing. Israel is girding for the worst and acting on the assumption that fighting could break out at any time.
And it’s not hard to imagine how it might arrive. The conflagration, like so many in the Middle East, could be ignited by a single spark. Israeli fighter jets have already conducted hundreds of bombing raids against Iranian targets in Lebanon, Syria, and Iraq. Preferring to deter rather than embarrass Tehran, Israel rarely comments on such actions. But perhaps Israel miscalculates, hitting a particularly sensitive target; or perhaps politicians cannot resist taking credit. The result could be a counterstrike by Iran, using cruise missiles that penetrate Israel’s air defenses and smash into targets like the Kiryah, Tel Aviv’s equivalent of the Pentagon. Israel would retaliate massively against Hezbollah’s headquarters in Beirut as well as dozens of its emplacements along the Lebanese border. And then, after a day of large-scale exchanges, the real war would
I am taking the first spring semester as a long distance student in MIT's System Design and Managment (SDM) program. The long distance option, which I am grateful for, poses some challenges. A month into the semester, I am still trying to improve the interaction with the classroom, faculty and fellow students and maintain a balance between school and work. Setting up a work station I am using my home office (/living room /dining room/ guest sofa) from which I connect to the ‘bridge’. I find it useful to work with two screens. One displays the class, the mike controls and my video (I want to see how I appear to people looking at me from the classroom). The other displays the presentation slides and notebook (OneNote). The webcam is positioned above the main screen and when I look at the other screen, I am not facing the webcam. Class participation The video and sound quality are good. Material is always available before hand on the web. So keeping up with the studies is eas...
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